Ranking MBA Program By Return-On-Investment
Maria |
August 6, 2024

In this episode of Business Casual, hosts John Byrne and Maria Wich Vila are joined by Heidi Hillis, a Stanford MBA and expert from Fortuna Admissions. They delve into the surprising results from Bloomberg’s new ROI calculator, which places the University of Kentucky’s Gatton College of Business and Economics at the top for annual ROI among MBA programs. Heidi questions the calculator’s emphasis on financial outcomes, advocating for a broader view that includes personal career objectives. Maria highlights the need to consider not just immediate financial returns but also the long-term career enhancements and intangible benefits like networking and personal growth that an MBA offers. 

 

They discuss how, despite providing valuable insights, the calculator may not capture the full transformative value of an MBA education.

Episode Transcript

[00:00:04.370] – John

Well, hello, everyone. This is John Byrne with Poets and Quants. Welcome to business Casual, our weekly podcast. Today, I’ll be joined by a new co-host who is actually filling in for Caroline. It’s her colleague, Heidi Hillis. She’s a Stanford MBA, one-time worked for McKinsey, among up many other companies in different locations around the world. Heidi is one of the senior coaches at Fortuna Admissions. And of course, we have our reliable, solid, standby, Maria Wich Vila, Who is the founder of the applicant lab in a Harvard MBA? Now, you two aren’t going to get into a fight because one went to Harvard and one went to Stanford, are you?

 

[00:00:54.180] – Heidi

Probably not.

 

[00:00:55.210] – Maria

I mean, if we did, I could probably take Heidi down. No, that’s a joke.

 

[00:00:59.160] – Heidi

Yes, I’m in Stanford, so I’m very nice. I would never fight.

 

[00:01:03.580] – Maria

That’s a joke because I’m very small in stature. I could probably not take down anyone. So… You know…

 

[00:01:10.020] – John

This is the difference between Harvard having a force grading curve and Stanford having none. Anyway-

 

[00:01:17.970] – Maria

By the way, I just want to point out that the only reason I’m reliable is because I’m not off having amazing adventures the way Caroline is. No offense, but in a heartbeat, if I could go on safari in Africa right now, I would make the choice that she made as well.

 

[00:01:32.910] – John

Yes. And that is in fact where Caroline is at the moment and being filled in ably by Heidi. We’re going to talk about return on investment. Obviously, anyone who begins to consider a full-time MBA program, an executive MBA, even a part-time MBA, starts thinking about, Okay, how much money am I going to have to invest to have this experience, and will it ultimately be worth it? And Bloomberg just came this week with a calculator that purports to measure the ROI of 77 full-time MBA programs that it currently ranks. Now, these are only the US programs, no international programs, but there’s some shocking surprises in the results. You’ll never guess the number one school in annual ROI. It’s actually the University of Kentucky, the Gatton College of Business and Economics. Now, you’d say, Well, how can that even be? Well, according to Bloomberg’s calculations, an MBA from Gatton has a 23.8% return on investment annually. Over a 10-year period, that amounts to more than half a million dollars in additional income. Exactly, it’s 561057. Now, what’s also surprising is that most of the highly ranked schools, the schools that we typically we talk about on this podcast week after week are all below the median ROI.

 

[00:03:07.910] – John

Okay, Heidi, what do you make of this?

 

[00:03:12.400] – Heidi

Well, I think it’s a really… I’ve had a lot of fun playing around with it and just plugging in lots of different scenarios and trying to get understanding of how it’s working. I mean, obviously, the first question I ask is, where are they getting the data and what’s it based on? I think it’s important to dig But I think on the surface of it, just to have a tool where you can ask the question and think about, what is it that I want to get out of my MBA program? It does give you some tools to think about that. I think we can get into a little bit more of the details of what is an ROI in terms of what are you looking for. If you’re looking just to maximize the money that you’re going to make post-MBA, then it’s a good tool for that, I think, just to understand. But as we look at someplace like Kentucky, There’s 55 students at Kentucky getting the average salary before MBA was 25,000. The average post is $86, so that’s great for someone in Kentucky who wants to maximize a program. It’s a one-year program, and I think it shows that that actually makes a lot of sense for someone there.

 

[00:04:19.940] – Heidi

But it doesn’t really capture, I think, what you would get out of… It wouldn’t make me look at it and say, Oh, well, if I got an offer from Kentucky and one from Harvard, I’m going to go to Kentucky, necessarily. I think that you have to really dig in a little bit further.

 

[00:04:32.490] – John

Yeah, exactly. Maria, your take?

 

[00:04:35.810] – Maria

Yeah, it’s exactly the same. I mean, to the extent that ROI is a percentage number, if you start off with a lower base for something like your pre-MBA salary, then even if afterwards your post MBA salary does seem to limit off, limit or cap off at a certain level, it doesn’t really matter because you’re starting from that lower base. So as Heidi pointed out, the Kentucky folks just were looking at them just because they happened to be at the very, very end of the highest part of the ROI calculator. The post MBA expected salary is $86,000, which is less than what people entering Stanford and Harvard and some of the other top schools. That’s less than what they are making now pre-MBA. You might say, Well, if you’re just looking at the percentage change, that delta from pre-MBA to post-MBA, okay, that alone might not necessarily be the metric upon which you want to base things because it is a lower starting point and a lower ending point, frankly. That delta, that percentage looks really nice, but I think once you dig into the details, you realize that there might be more to this.

 

[00:05:45.830] – John

Generally, it’s good news, don’t you think, Maria?

 

[00:05:49.230] – Maria

I mean, overall, even the low ROI schools, which are a lot of the more fancy or more elite schools did tend to fall into the lower end of the bucket. They all still had very positive ROIs. And again, if we’re just measuring it on the metrics of only that delta, they still had a positive ROI. And a lot of folks, again, if you get into one of those schools, you’re probably already making a low six-figure salary anyway. So, yeah, even the bad news is still good news.

 

[00:06:21.860] – John

Yes. And here’s another thing to think about. Even though Bloomberg is essentially measuring the best schools by percentage gain, the truth is, if you look at the actual gain, you have a very different result. Yes. The 10-year gain for Stanford, for example, is over a million dollars. Even though It’s actual percentage gain is below the median. And that goes on and on. Mit Sloan would come in second place with a gain of over 900,000 over 10 years. You’d have with over 800, and Harvard with also over 800,000. You get a totally different result if you look at it on the basis of a 10-year gain in your income. Any other interesting aspects to this that you found, Heidi?

 

[00:07:17.320] – Heidi

Yeah, I thought… It’s also interesting how they calculate… They give you a starting salary post-MBA, and then the calculation is based on an increase I think 1%, 1.3% or something a year, which I think is… I’m not sure I agree with that assumption.

 

[00:07:38.850] – John

I think also- What MBA would be getting a 1.3% increase a year? I mean, That’s inflation adjusted. They wouldn’t last in the job for six months. They’d be jumping.

 

[00:07:48.460] – Heidi

Right. It depends, again, on probably the MBA program. Then also it caps off at 10 years, which I think it’s helpful to say, Okay, what am I going to make in 10 years? But I would argue that, and Maria, maybe you have a It’s a different opinion, but I think that this return actually, looking at it now back, I’ve been out for more than 20 years. I think that it really starts to really kick in, probably after the 10 years. I mean, you do the hard work right out of the MBA. People will go back into consulting or they’ll do banking or they’ll do a tech startup or something where they’re actually maybe not making as much as they would want or the years that you really work really hard. Then those 10 years out, that’s when it really starts to kick in where people start getting CEO roles or getting lots of board seats or things like that. I think, again, if you’re looking to really maximize just your earning potential, I do think you have to look a little bit longer than 10 years because I think the longer you go out, the really you see the effect of having that experience.

 

[00:08:53.160] – Heidi

I guess it can be also argued that there’s a lot of these people, and we can go into some case studies maybe, but if you’re starting at a really high base, you’re going to have a lower return just because there’s only so much that you’re going to cap out. Obviously, there will be people who will do startups who will make a lot of money, but most people will cap out probably in the, I don’t know, millions at the highest. But it’s just something that I think you don’t really capture all of that in the first 10 years.

 

[00:09:21.990] – John

Yeah, for sure. In fact, there are a number of problems with the calculation. I think the assumption that an MBA is going to get less than a 2% increase in pay every year is ridiculous. But there’s even more ridiculous things about this, and let me go through them. For one thing, There are very few students who actually pay their sticker price on an MBA. In many programs, the discount rate can be as high as 50% to 70%. This is particularly true with second-tier programs that are trying to attract better students than they could naturally get, mainly because they’re focused on maintaining or improving their US news ranking. There are many of these schools, in fact, that they have a tuition number, but almost everyone is getting the full ride. That’s just the reality of it. Also, the calculation, as you point out, Heidi, assumes a 10-year window. But an MBA really often results in a lifetime’s change to one’s personal and professional development, as well as their earnings their job fulfillment. You have 35 years. If you graduate at 30 and you retire at 65, you have 35 years to basically leverage your MBA education into more income.

 

[00:10:45.720] – John

The other thing that the calculation doesn’t tend to look at is your internship money. Now, the Harvard MBA makes on their summer internship over $9,000 a month. That’s another $18,000 that goes into reducing the price of your degree and reducing your foregone earnings. Now, a good example here is Harvard, because last year, Harvard actually doled out, listen to this number, $51 million in scholarship money to MBA students alone. The average MBA student at Harvard, at least a half who received fellowship money, got $92,000 over the two-year periods. 92,000. None of that is figured in these calculations, which would dramatically change them. That’s some other issues with this thing. That said, Man, it’s fun playing with the calculator and looking at the numbers for each of these schools. Now, Maria, I bet you saw some eye-popping numbers. I certainly did in terms of how much money people are borrowing and in terms of how much money people were making before they entered the MBA program.

 

[00:12:05.000] – Maria

Right. Well, I think that another side benefit of playing with this calculator is that if these estimates of the entering or starting salaries are correct, we have long advocated here that part of getting in is already being successful at the time that you apply. So by virtue of the fact that the entering, the pre-MBA entering salary, according to this calculator, at least for Harvard and Stanford, was somewhere between 120 to $125-ish, $1,000 per year. That’s a pretty good indicator of the fact that these were already high-flying overachievers. These were not people who were stagnating in a career and not really making an impact, not really moving up in the ladder. I do think that that is pretty… I like the fact that this reveals that or puts a spotlight on it. But yeah, look, the eye-popping number is also in the loan number, but that’s because it’s expensive. You get what you pay for on some cases. I think one of my biggest critiques, I agree with Heidi, is that only looking at it from a 10-year basis and assuming that over the course of those 10 years, your salary only takes little baby steps of increments, that’s probably not accurate.

 

[00:13:22.180] – Maria

The graduate salary immediately upon graduation, probably pretty similar between a lot of these schools, the people who get jobs at McKinsey are all probably going to make the same amount of money regardless of which business school they went to. If they get the McKinsey offer, they get the offer. That salary is going to be pretty standard from school to school to school. But where things really start to branch the different directions, it is more at the 5, 10, even 20-year mark. One might argue that an elite MBA might either equip you with the skills, or honestly, it equips you with a network that you can call upon in those 20 years and start saying, Look, I’m ready for the next phase of my career. I’m ready to look at joining a board. For example, when I went to reunions a couple of months ago, it was a 20th reunion, there was an entire panel on people my age who are on public company boards, and it was like, here’s how you do it. Here’s a little roadmap for how to become a member of a public company board. So that’s the thing where that’s not going to hit your salary or your compensation level, your 10 years out of school, realistically speaking.

 

[00:14:32.280] – Maria

But 15, 20 years, that’s when that education and the network and the connections are going to start really kicking in to give you those later in career opportunities that simply isn’t reflected here. That’s why I think year after year, we still see people giving everything they can to try to get into some of these M7 top 15, top 25 programs. It’s precisely for that reason. I think if you only look at it in the short term, of course, it doesn’t make sense. But so do a lot of other big purchases, like buying a house, for example, does not make sense if you’re only looking at it in a very short and compressed time frame. I feel the same way I feel about the rankings, which is it’s an interesting starting point. It’s probably directionally correct on some level, but it’s almost more interesting for the little subbullets of data that it gives you more so than it is taking that overall result that it spits out. It’s almost like looking at the inputs is almost more interesting than just the result of the calculator itself.

 

[00:15:33.830] – John

Yeah, that’s very true. Now, Heidi, you mentioned in our pre-talk that you have applicants who ask you, Okay, how do I determine the ROI on this investment? What do you tell them?

 

[00:15:48.430] – Heidi

Well, I think that there’s a couple of things. One is it is something that I think it’s maybe not as many think about it as they should. I think people assume that it’s going to be what they need. I think that that’s why when you work with somebody, when you go through this process, it’s really important to think about what are your goals to get out of this program. If it is just capitalizing on the experience and making as much money as possible, this is a good tool, potentially. However, I think that there are a lot of people who it’s not their main goal. I work with a lot of… I can think of a bunch of people I’m working with right now who are in banking, already making 400 grand or even more. And you think, why are they applying? And they’re not applying because they want to make more money. They want to pivot. They want to do something. They want to stop working 60-hour weeks. They want to get out of that rat race and do something. They want to do something. Obviously, a lot of them want to do something entrepreneurial, which is very unsure what your return is going to be if you have no idea how much you’re going to be making the first few years, probably making zero.

 

[00:16:54.530] – Heidi

So it doesn’t really capture those kinds of motivations for wanting to get an MBA, which I think for a lot of people is, especially when you’re looking at the top-tier programs and they’re already successful in making money, they’re at the stage where they’re actually thinking a little bit more about, What do I want to get out of my career beyond just a good salary? What impact do I want to have? Maybe a lot of them want to solve big problems, whether that’s climate tech or education or something else. At least that’s what they say. Not all of them will do that. A lot of them will actually, in the end, go and work for the big bucks, especially in the beginning. But I think longer term, it gives you certain options that allow you to have the career that you want and then have the impact that you want. That’s not really captured in a salary so much. I think it’s important to going into it thinking, what is it that I want to get out? Then making sure that it will help you to do that. When we do career visioning or something, it’s like, Okay, these are my goals, then let’s go test that.

 

[00:18:02.050] – Heidi

Can you actually do what you want to do? Are there paths that you see that people have done that exact thing? Do those salaries match with your expectations? Then you can take a calculator like this and think about it.

 

[00:18:14.760] – John

To your point there, there are a lot of intangibles that you can’t put a number on. You can’t put a number on the value of transitioning from one career to another. You can’t put a number on the additional fulfillment you may get or the more meaningful job you’ll get as a result. You can’t even put a number on the fact that, and the research shows this, if you have a graduate degree, you’re far less likely to be unemployed than if you don’t have a graduate degree, when there’s a downturn that occurs, it doesn’t put a value on the network that you graduate into. Oftentimes, that network results in jobs and opportunities that would be invisible to you. There are a lot of these intangible things that you just can’t put a number on it. But in many cases, they’re as important, if not more important, than the actual thing you can put a number on. Wouldn’t you agree, Maria?

 

[00:19:17.750] – Maria

Absolutely. Even in the case where someone is, say, already in private equity, already making a couple of $100,000 a year, and so you say, Well, my post-MBA salary will be maybe a little bit more than what I’m already making, but not that much more. Well, it is a marathon, not a sprint. So yeah, maybe right now you’re at the same level as your peers, but maybe if you get the MBA, you will be exposed to a wide variety of frameworks, a wide variety of industries, a wide variety of thinking about, wow, you know what? If I take what I learned on this case on the pharmaceutical industry and I apply it in the manufacturing industry, what lessons can I learn from that? So that might make you a better investor in the long term. It also might make you a better people manager. At a certain point, if you ascend to the real high levels of some of these professional services firms, it’s more about being a rainmaker and bringing in the clients and/or also being able to manage your team to do the work for you because you can’t be in a hundred different places at once.

 

[00:20:15.960] – Maria

The MBA will help give you those skills. It’ll give you the network of people to call upon and say, Hey, I’m now working at this consulting firm. Do you guys need help? Hire us, or knowing how to manage people a little bit more if you take those leadership courses. Or even if there is a downturn, heaven forbid, you’ve got the network in place that makes it more likely for you to be able to call people up and say, Hey, you know what? Lost my job. Do you know anyone? Can you think of anything that might be out there? All of those All of those intangibles, even for the current high earners, I still think makes it worth it.

 

[00:20:50.890] – John

All right. Even though the general news out of the calculator is very positive, we say it’s not nearly as positive as it actually is in reality. That’s your bottom line.

 

[00:21:03.160] – Heidi

I would add one more intangible to this whole thing, which is in my Stanford class of 400, at last count, there were 25 marriages.

 

[00:21:13.860] – Maria

I’m one of them. I also married the person I met in business school. But talk about intangible benefits. That was a joke, guys.

 

[00:21:28.440] – Heidi

It’s a great dating app.

 

[00:21:30.540] – John

There you go. So MBA really doesn’t stand for married but available after all.

 

[00:21:37.140] – Maria

It doesn’t for all of us. Maybe it does for some people.

 

[00:21:42.320] – John

All right. Well, Heidi, thank you for joining us today. And Maria, thank you as always. And for all of you out there, we hope we shed some light on the return on investment on an MBA. If you want to check out our story of Poets and Quants on this topic, look at ranking MBAs by return on investment. We have a fair bit of skepticism in there, but we also parsed the numbers in a way that makes them very visible and obvious. We show the top 25 schools and then how the highly ranked schools compare. The numbers are amazing. They’re really interesting to look at. Thanks for listening.

 

The Economist Dis on MBAs: Is the Degree Still Worth It?
Ranking MBA Program By Return-On-Investment
Maria |
August 6, 2024

[00:00:00] John Byrne: Well hello everyone, this is John Byrne with Poets and Quants, welcome to Business Casual, our weekly podcast with my co-hosts Maria Wich-Vila and Caroline Diarte Edwards. Today we have a special guest, Heidi Hillis from Fortuna Admissions. She is based in Australia, is a senior expert coach for Fortuna, and has three degrees, all from Stanford, a BA in English literature, that’s my degree, an MA in Russian studies, and an MBA from the Graduate School of Business. And we have Heidi here to discuss some really fascinating research. Here’s what Fortuna did. They dug into the last Two class profiles of the Stanford Graduate School of Business.

That’s the class of ‘23 and the class of ‘24. They looked up all these folks on LinkedIn to identify a little bit more about their backgrounds, including their former employers and their places of undergraduate education to come up with an incredible analysis. Heidi, welcome.

[00:00:46] Heidi Hillis: Thank you. I’m glad to be here.

[00:00:48] John Byrne: Heidi, what is, what are the big takeaways from your deep dive discovery?

[00:00:54] Heidi Hillis: It’s hard to know even where to start. I think there’s a quite a few interesting kind of trends that we’ve seen that have taken place over the years. We were mentioning before the call that traditionally there hadn’t been, 10 years ago, if you’d looked, you wouldn’t have seen so many tech companies represented, but now there’s a big presence of tech companies who are feeding a lot of these MBA programs in Stanford in particular.

I think that the thing that was really interesting was, looking, not just at where the companies that were feeding the students, the applicants to Stanford. When they were working there, when they were applying, but actually the paths that they took prior to their current job.

So how many people were working, if you look at McKinsey, for example, or Bain and BCG, those are obviously companies that feed a lot of applicants to the program, but we found 20%, which seemed to be normal of, the class came from consulting, but if you actually look into the numbers in their background, You would see that actually 37 percent of these two classes had worked at McKinsey sometime prior, or actually in consulting, so it was, it’s The kind of the patterns that are behind, what you would normally see in terms of what Stanford tells us.

So you get a sense of the paths that people have taken. And so that’s something that was really interesting to see.

[00:02:16] John Byrne: Absolutely. And of course, this is this analysis goes so far beyond what any applicant would learn by simply looking at the class profile that the school up because, this level of detail is never available to people.

[00:02:33] Heidi Hillis: No, and yeah, for example, you could see that, Stanford will say that they have around, each year around 50 percent of applicants are international, which is a great statistic and gives you lots of hope if you are an international student. But when you dig into the numbers, you actually understand that.

75 percent of the people who get into Stanford actually went to a U. S. University. So even if you’re international, it does have does seem to have kind of an advantage of having been educated in the U. S. That seems to be something that they look for. However, I think. The concentration of universities in the U.

S. that are feeding to Stanford is something also that, if you’re looking at it, you might find a little bit dis, disconcerting. There’s a few programs that are really, obviously the top. Programs as you would expect places like Harvard, Stanford, Yale, the Ivies but if you look at the international universities very diverse from all over the world, really lots of people from different places, which is also really interesting.

[00:03:38] John Byrne: Yeah I tell you, one of the things that struck me in the data is how consistent it is. 10 years ago, we did the same exercise at Stanford and a bunch of other. Schools from Harvard and Dartmouth and Columbia and talk and a few others and back 10 years ago, we found that 25. 2 percent of the class of 2013 were from Ivy League colleges.

And the Ivy League 8 schools, not including Stanford. And if you included Stanford, it would have been 32. 6%. So now, let’s move forward to your data. And in 23, 30. 7 percent went to Ivy League schools, even above the 25. 2. And in 24, 27. 9 percent went to Ivy League schools. So it looks like Stanford has gotten even a little bit more elitist than it was.

Yeah,

[00:04:41] Heidi Hillis: It’s, it is it’s what the data says, right? Obviously, this is a sample. We have 80 percent of the two classes. So we don’t know where those other people went. And that might skew the data a little bit in another direction. But it is, if you look at there’s 15 schools, that include the Ivy’s and then you have UC Berkeley and obviously Stanford that really are contributing, 49 percent of the class of 23, 47. 3 percent of the class of 24. So that is a pretty heavy concentration and But, if you actually look into the data, you see a lot of people also, each of these is actually an individual story.

You see a lot of people who come from other schools as well. So it’s not like you have to give up hope if you come from a different school. I see a lot of individual stories that, from the whole range of U. S. schools that really are feeding into Stanford. So I think what the data doesn’t also tell you, unfortunately, is how many of these Of people from these backgrounds are actually applying.

So

[00:05:39] John Byrne: good point.

[00:05:40] Heidi Hillis: It’s it’s hard to know. And sometimes I think people this is. A path that a lot of people who go to these schools plan to take from the very beginning. So I would see, it would be interesting to know that I don’t know that we will ever find that out. But, um, that’s something to keep in mind as well.

[00:05:56] John Byrne: Yeah. And that’s a fair point. Because how reflective are these results of the applicant pool reflective of an elitist attitude probably a combination of if I had to guess, but, it is what it is, and these institutions obviously are great filters, so you come from McKinsey, Bain, BCG, and you go to Harvard or Stanford or Penn, and you pass through a fine filter, and it makes you less of a admissions risk than if you went to, frankly, the University of Kentucky and worked for a company that no one knows of.

That’s just the reality of elite MBA admissions, right?

[00:06:40] Heidi Hillis: Yeah. And so you will see that the people who are not going, you’ll see a lot of the people who you would, the profiles that you would expect, the Harvard undergrad that then goes to Goldman that then was working at a PE firm.

That’s a really typical profile that you’ll see. But you’ll also see some really, unique and interesting ones, which I think, Okay. Helps you understand that if you don’t have that path, you also have a real chance at these schools, and maybe even more of a chance, again, not knowing, how many of those Goldman P.

E. Harvard grads are applying. So I’m thinking of the guy that I saw who he went to UPenn undergrad, studied engineering, started out a kind of pretty typical path working in private equity, but then made a big pivot to work for go to Poland where he was working in a real estate investment firm and the head coach of the Polish lacrosse team.

So you have really interesting profiles like that, that you can see that. aren’t necessarily taking that typical path. And sometimes that really does help you stand out.

[00:07:42] John Byrne: True. Maria, what surprised you most about the data?

[00:07:48] Maria Wich-Vila: Wow. I think we already covered, the, one of the biggest ones was the number, the percentage of people who would had some sort of either their undergraduate or graduate education within the United States.

Intuitively, I had felt that was true. And sometimes when I try to, give some honest, tough love to applicants from certain countries, and they’ll say, oh, but Maria, I think you’re being a little too pessimistic. After all, X percent of the applicants at these schools are international, and Y percent are from a certain geography internationally.

I’ll say yes, but that doesn’t mean that they’re all Solely from that area. A lot of them are, do have significant international educational experiences. I think another, speaking of the international piece the percentage of people who had significant international work experience as well was something else that really jumped out at me.

Because it would signal to me that Stanford really does value this global perspective both within probably its domestic applicants and also its international applicants. So I thought that was also a really interesting piece of data that jumped out at me.

[00:08:52] John Byrne: Now remind me what percentage was that?

[00:08:56] Heidi Hillis: People who are international

[00:08:58] John Byrne: who have had international work experience.

[00:09:01] Heidi Hillis: I think it was 30%.

[00:09:02] Caroline Diarte Edwards: Yeah. Yeah. Yeah, it’s pretty

[00:09:04] John Byrne: impressive.

[00:09:04] Caroline Diarte Edwards: 30%, which I was thrilled to see. As well as coming from in Seattle and Europe. Obviously the international schools put a heavy emphasis on international experience and I hadn’t fully appreciated that. A school like Stanford would also.

really value that to the same extent. And it’s great to see that candidates are making the effort to get outside of the U. S. and get international experience because I think you gain so much from that exposure. And you bring more to the classroom if you’ve got that experience. I know that both Maria and Heidi.

I’ve worked outside of the home countries as well. Pre MBA and I think that you just have so much more to contribute to the whole experience. And it was great to see that 30%.

[00:09:50] John Byrne: What else struck you, Caroline?

[00:09:53] Caroline Diarte Edwards: We talked about the concentration of academic institutions, and I was also surprised about the concentration in employers.

So while there is a very long list of employers where the students have worked pre MBA when you dig into the career paths that they’ve taken there is some interesting concentration. Heidi had noted that the reports that There are 26 companies that account for nearly one third of the class in terms of where they were working right before Stanford.

But when you look at their whole career history, those same 26 companies represent over 60 percent of the class. So that is, yeah, that’s quite extraordinary that so many of the class have experience of working at quite a short list of companies.

[00:10:46] Heidi Hillis: I think that’s reflective of, if you really think about it, you have a lot of these companies.

You’re talking about the Goldmans and the Morgan Stanley and McKinsey that have really large programs that recruit out of undergrad that are really training grounds for. A lot of people that then on to do, work in industry or go on to work for in finance in particular, a lot of people starting out at some of these bulge bracket banks and then going into.

Private equity or smaller firms. So the diversity within finance in terms of where they were working prior to MBA is quite large compared to consulting because there just aren’t as many consulting firms, but a lot of people in financing, a lot of different firms, but they, a lot of them really do start out in these training programs, these analyst programs that are so big and popular.

[00:11:34] John Byrne: Yeah, true. And looking back, I did this exercise as well. The feeder companies to Stanford 10 years ago in the class of 2023, 22. 8 percent from McKinsey, Bain, BCG, and your data, 22. 5 percent work there. Incredible consistency over a 10 year period. When you look at the top six employers 10 years ago, they were McKinsey, BCG, Bain, Goldman, Morgan Stanley, and JP.

Morgan Chase. They accounted alone for 34 percent of all the students in the class of 20, 2013 at Stanford. In your data for 23 and 24 they account for 29. 8%, just a few percentage points less. So remarkable consistency. And I think you’re right, Heidi, this is a function of the fact that these firms bring in a lot of people who are analysts and actually expect them after 3 to 5 years to go to a top MBA school.

So there’s a good number of them in the applicant pool to choose from and let’s face it, they’re terrific candidates.

[00:12:46] Heidi Hillis: Yeah. I think another pool of really terrific candidates that you see, and I don’t know what the 2013 data was saying, but is the US military, which is really, I think, again, something that I felt having worked with lots of military candidates myself, understand that, Yeah, intuitively, I would have expected, but to see it in the data is actually really interesting.

You just see Stanford in particular, I think, is really looking for leadership potential, and it’s so hard to show that as an analyst, as a consultant, but as in the military, these people have such incredible leadership experience that it really helps them to stand out.

[00:13:23] John Byrne: Yeah. And let’s tell people what the data shows.

How many out of us military academies,

[00:13:28] Heidi Hillis: In all in total, we had, 20 over the two years. So that’s in the two classes that we found. So that’s, a pretty large number. And they come from all the different academies, right? So you’ll find them from different, not academies, in the army, navy and the marines.

So you’ll see that. And you also see quite a few, in the data we’ll, we see a lot from the Israeli military as well, but that’s actually a little bit difficult to because every Israeli does go into the military. So it’s they have that in their background. Any Israeli candidate would have Israeli military background as well, but again, that’s.

Place that people can really highlight their leadership. So you had eight people from who had been, who were Israeli and obviously had military experience where they were able to demonstrate significant impact and leadership prior to MBA.

[00:14:18] John Byrne: Yeah. In fact, 10 years ago, roughly 2%. of the class went to either West Point or the U.

S. Naval Academy. Good number of people actually from the military. Maria, any other observations?

[00:14:34] Maria Wich-Vila: Yeah, I was also surprised at the fact that within those top employers And when we look at the tech companies, it was Google and Facebook and Meta with a pretty large showing. Google was actually the fourth largest employer after the MBBs and, but then, I was expecting there to be an equal distribution amongst those famous large cap technology companies.

So I, I would have expected even representation amongst Google, Meta, Microsoft, Apple, Nvidia, Amazon, et cetera. And yet. Apple and Amazon only had one or two people each versus Google at 25. So I thought that was really fascinating and it makes me wonder if perhaps it’s a function of maybe Google and Meta might give their younger talent more opportunities to lead impactful projects, perhaps.

I’m just guessing here, but maybe Apple and Amazon perhaps are more hierarchical. And maybe don’t give their younger talent so many opportunities, but I was really surprised by that. I would have expected a much more even distribution amongst the those famous those famous tech companies.

[00:15:40] John Byrne: Yeah. You’re right. And I crunched the numbers on the percentages and Google took three and a half percent of the two classes and that’s better than Goldman, Morgan Stanley, JP Morgan Chase. Facebook had 2. 7 percent and Microsoft at 1. 5, and I was shocked at Amazon because, Amazon is widely known as the largest single recruiter of MBAs in the past five years.

At one point, they were recruiting a thousand MBAs a year, but in, in one sense, maybe Amazon quite doesn’t really have the prestige. For Stanford MBAs who might rather work elsewhere, I think that might be is, you look at the employment reports at a lot of the other schools and Amazon is number one at a number of schools and very low percentage of people from Amazon going to Stanford.

We don’t know, of course, how many. Leaving Stanford and going back to Amazon, but it can’t be that many.

[00:16:41] Heidi Hillis: I wonder if there’s something about just a proximity effect here. You have the plate, like the meta and Google just being so close to Stanford, maybe it just, attracts more people applying because they.

They’re almost on campus and maybe, just being Amazon all over the world and different places could be not attracting as many. I don’t know.

[00:17:03] John Byrne: Yeah, true. The other thing, the analysis shows, and this is what you also gather from the more public class profile is really the remarkable diversity of talent that a school like Stanford can attract year after year.

It is, it blows you away, really. The quality and the diversity of people despite the concentration of undergraduate degree holders or company employers, it’s it’s really mind boggling, isn’t it?

[00:17:33] Heidi Hillis: Yeah, they come from everywhere and really interesting paths and even the people I think that, have those kind of typical paths, you see a lot of diversity within them as well.

So I think, even if you’re coming from a Goldman or a McKinsey having lived in another country or gone to done a fellowship abroad or running a non profit on the side. These things are actually what helped them to stand out. But you do see some really interesting, I think, profiles, too, of people who’ve just done, you get a sense of what it would be like to be in the Stanford classroom.

People from really unique and different backgrounds. People who come from all different countries and lawyers, doctors people who have run, nonprofits in developing countries people running large programs for places like Heineken or Amazon too. But, it’s a real diversity of backgrounds.

[00:18:27] John Byrne: Now, Heidi, I wonder if one is an applicant. Is this discouraging to read and here’s why if I’m not from Harvard, Stanford, Penn, Columbia, Brown, Cornell, Dartmouth, and if I didn’t work for McKinsey, Bain, BCG, Goldman, Google am I at a disadvantage and should I even try? Some people look at the data and come away with that conclusion.

[00:18:52] Heidi Hillis: I think it’s a reality check for a lot of people. I think it’s just, it’s really, it just helps people understand, what it, the difficulty of this, why it’s so competitive, but I think that there is, again, behind the kind of the percentages, you do look at these individual profiles and I would get, I would actually take a lot of hope from it if I were looking, as an applicant, because especially if you are.

Maybe a little bit more of a big fish or small fish in a bigger pond or big fish in a smaller pond you go to Rice or you go to Purdue or, and you do really well, those are the people who, they’re definitely looking for that diversity of background as well as the international.

I think that’s really neat. think that, instead of looking at the data and saying, why not, why I shouldn’t even apply, it’s why not me look at these other profiles of people who have taken really unique paths that that do get in. So I think it is actually a Kind of a mix of both, it is a reality check for a lot of people, but it’s actually, there is so much diversity in the data as well.

I think also one thing that we haven’t really covered is about is just the prevalence of social impact in, that’s really taken hold of the class. I don’t, again, going back to your 2013 analysis, I’m not sure how easy it was to tell that, but a lot of you can see reflected in the both the types of organizations people are working for, but also their titles and the kinds of work that they’re doing that that there’s a huge 40 percent of the class of the two classes had some kind of social impact in their background.

Whether that’s, running their own nonprofit on the side or volunteering or. Running trans transformational kind of programs within companies that are, either in finance or consulting or in industry. That’s a big trend. I think that people can take heart from as well.

So if you’re working if you feel like you’re in an organization where you’re not getting the leadership that you. can use to highlight your potential for Stanford, that’s definitely a place you can go is working for in volunteer capacity for a non profit or on the board of a of some kind of foundation.

Those are the kinds of places that you can highlight your potential

[00:21:00] John Byrne: true. And I know we have a overrepresented part of every applicant pool at an elite business school are software engineers from India. And I wonder in your analysis, how many of them did you find from like the IITs?

[00:21:18] Heidi Hillis: That’s a good question. The IITs, it was again, it was one of these you have about 50 percent of classes internet, so 25 percent of the class. was educated outside of the US. The IITs are going to be up there. Let’s see from India, 2. 1 percent of the class came from India. So probably, I don’t know offhand exactly how many of those were IITs, but

[00:21:43] John Byrne: I’ve had a lot of them.

[00:21:45] Heidi Hillis: Yeah, probably a lot of them. Although I think, that’s the other thing is that people who come, to work with me from India, they feel like if they haven’t gone to IIT, then that’s going to be a disadvantage. But I think, you’ll find that there are, there’s representation of other universities as well.

Definitely.

[00:22:00] Caroline Diarte Edwards: Yeah, I was just looking at the list of undergrad institutions. And for example, you’ve got Osmania University from Hyderabad. So it is not, it’s not all IIT. Okay.

[00:22:12] John Byrne: Yeah, exactly. And Caroline, 1 of the things about the institutions that are really represented here and that I don’t really see unless I missed it.

I didn’t see a Cambridge or an Oxford. Two of the best five universities in the world. And I wonder if that’s just a function of fewer people in the applicant pool or what? What do you think that could be about?

[00:22:36] Caroline Diarte Edwards: I had a look through the uk Institutions and you have got cambridge in there.

I think I also noticed. Bristol university there are a few different universities. So i’m aston university, which is not it’s not on a par with Oxford or Cambridge. So I think that speaks to the point that Heidi made that you don’t have to have been to an elite school to get into Stanford.

Aston is a good solid university, nothing wrong with Aston, but it’s not it’s not one of the top UK universities. So there’s definitely some interesting variety in the educational backgrounds of the students going to Stanford. And

[00:23:16] John Byrne: then, yeah, it is if you’re a big fish in a small pond, like Afton, you’ll you could still stand out in the pool.

[00:23:26] Heidi Hillis: Absolutely. There’s a lot of really interesting background, you have look hard on blue and you have Miami University and some really smaller universities abroad. I think. Again, it’s really, if you look at that, it does give you hope because it’s really what you do afterwards and if you, obviously, if you come from one of these schools, you probably want to be in the top, 5 percent of the graduating class, you want to show that you have the GPA that can support an academic background that they feel comfortable that you’ll be able to compete academically, but, and maybe that’s what you’re Offset by the, the GMA or the scores, you don’t know, we don’t have those on here.

But, um, the path post university really becomes much more important in those cases. What you’ve done since then where you’ve, how you’ve risen from starting at a entry level position to, running a division or heading a country group or something like that.

[00:24:21] John Byrne: And as far as Cordon Bleu goes, every good business program needs a Cordon Bleu, for God’s sake, right?

You want to eat well at those NBA parties, don’t you?

[00:24:32] Heidi Hillis: Absolutely.

[00:24:35] John Byrne: Maria, I’m sure that was true at Harvard.

[00:24:38] Maria Wich-Vila: I wasn’t the one doing the cooking but I certainly, I was certainly a member of the wine and cuisine society where I happily participated in the eating and consuming a part of that.

But to, to the point that we were just recently talking about. regarding being a big fish in a small pond. Not only have I seen it personally with applicants that I’ve worked with who did not attend these elite universities, but even many years ago, I attended a, an admissions conference where Kirsten Moss, who was the former head of admissions at Stanford, she actually told stories about how they’ve accepted people who even attended community college.

But within the context of that community college, they had really moved mountains. And she said that one of the things that they look for is, Within the context and the opportunities that you’ve been given, how much impact have you had? So maybe you don’t have an opportunity to go to Yale or MIT or IIT for your undergraduate, but whatever opportunity you have been given, have you grabbed that opportunity and really made the most of it and really driven change?

So she specifically called out, I believe, I believe there were two students that year at the GSB who had both started their educations, their higher educations at community college. Anything is possible. It really is about finding the people who, wherever they go, they jump in and make an impact.

[00:25:55] Heidi Hillis: Yeah, I think that to that point, I think it can almost be a more difficult if you’ve gone to Harvard and then worked at one of these, gone on one of these paths because we know that there’s, that’s an overrepresented pool in the applicant pool to stand out among those to have had that, that pedigree sometimes can be a disadvantage, right?

If you haven’t done as much as you should have with that, or if you started at that high level to show that level of progress over the course of your career is actually a little bit more difficult. Okay. And coming from a community college and rising to, a country level manager in some places is actually puts you at a significant advantage, I would say.

[00:26:31] Maria Wich-Vila: Because it’s hard for those people, it’s hard for those people to stand out, but also I think some of them go on autopilot, right? I think some people are on this kind of achievement, elite achievement treadmill, where they’re not even really thinking about what do I want to do with my life?

They’re always reaching for whatever that next, what’s the best college to go to? It’s Harvard Princeton. Yeah. Okay. Now that I’m here, what’s the best employer to work for? It’s McKinsey, Bain, BCG and without actually perhaps stopping to think about what is my passion? What impact do I want to make in the world?

And so I feel sometimes those autopilot candidates, I feel a little bit bad for them because they’re doing everything quote unquote and yet sometimes when you speak with them, that passion just isn’t there. And I do think that may ultimately harm them in the very, very elite business school.

Admissions because business schools want people who are passionate because at the end of the day, in order to do hard things, you’re going to need passion at some point to get you through those low periods. And so I think that’s something business schools look for. And I do think that sometimes these.

These kind of autopilot candidates might sometimes be at a disadvantage.

[00:27:29] Heidi Hillis: Yeah, I think that, to that point look in the data, when you look at it, you see so many people who’ve gone to McKinsey, Bain, Weasley, or Goldman, but then there’s a, you see a lot of success for people who’ve actually pivoted.

So those pivots that are post The second or third job really do show you that, if you’re if you get a candidate who’s coming from, still at McKinsey, okay, that’s fine. They have to be the top 5 percent of McKinsey, like they have to be going to get so many McKinsey applicants that the only the, you can look at the data in a couple ways.

One is, oh, my God, they took 12 people from McKinsey and the others. Oh, my God, they only took 12 people from McKinsey, right? That’s So if you want to be one of those 12, you have to be the top 12 in the world, right? Whereas if you’ve gone to McKinsey and then done an externship at a health care startup and then moved on to be a product manager at for health at Google, that kind of a path is definitely showing a little bit more, maybe risk taking, maybe ability to follow your passions.

So I think that. When I see candidates who come to me, for example, and they’re like, not thinking about applying now, but maybe in a year or two, I say, look for an externship, maybe think about pivoting out of one of these places and looking for some operational experience.

And because you see in the data that works.

[00:28:42] Maria Wich-Vila: And they’re doing themselves a service not only in terms of enhancing their admissions chances, but even just in terms of determining, what do I want to do with my career? If I do eventually want to go into industry, what functional role do I want to have?

What industry do I want to work in? So it’s, it actually benefits them in the long term to do that as well, even if they don’t go to business school. I think those secondments and externships and second job, post consulting jobs are extremely valuable. Totally agree with you.

[00:29:06] Caroline Diarte Edwards: And I’m sure they also bring more to the classroom as well.

I would think that’s also why Stanford is selecting some of those candidates, because not only have they worked at McKinsey, but they’ve also led a non profit in Africa or worked in private equity or whatever it is. So they have much more breadth that they can bring to the classroom. And I think that It’s seen as a very valuable contribution

[00:29:29] John Byrne: in Heidi.

Did you see that? The majority of the candidates to examined actually did work in more than one place, right?

[00:29:37] Heidi Hillis: Yes, most of them did. There were very few that, you see working at one place. And I would say that those are people that would have really risen through the ranks.

Someone who’s worked at Walmart and become, started in, I don’t know, in one state, but then to become a regional manager and things like that really are going to onto a global role. The people who have stayed at one place really have shown significant career progression within that.

And then the other people I think you do see a lot of movement. The big. The most typical would be from investment banking to private equity and then you do find in finance, there’s a little bit less kind of movement into other industries. You see a lot of people staying within finance, but within finance.

Yeah. Yeah. The other industries, especially consulting or other, tech, people are really moving into other places and it’s becoming, it is a little bit difficult. We have these categories that we’ve talked about, for example, healthcare, but it’s hard to categorize some of these companies.

Are they healthcare? Are they tech? There’s a lot of overlap. And so everything’s a little bit of tech in something nowadays. So whether it’s finance and fintech or education and ed tech or health care and health tech, these are all merging and combining. It’s hard to categorize them.

[00:30:53] John Byrne: So looking at the data here I wonder if you’ve seen your old classmates in the sense that these new people are very much like the people you went to school with at Stanford. I

[00:31:05] Heidi Hillis: put this out and it’s really interesting to a lot of my classmates downloaded the report and read it. And a lot of them came back and said, oh, boy, I would never get in now.

It’s these people are super impressive. I think that you see a lot of. It’s just become more and more competitive. And I think that with more information and more people every year applying, it is becoming really difficult. I think that you do see a lot of, I am encouraged by the diversity part of it that you see still Stanford.

I feel like they do take risks on some really interesting profiles and candidates that maybe some other schools are less likely to do. And so that’s what does give me. A lot of hope when I get some kind of really nontraditional candidate who wants to, their dream school is Stanford. I feel like, I say all the time, there’s a 6 percent chance.

You’re going to get in, but there’s 100 percent chance. You won’t get in if you don’t apply. So you’ve got to, you got to give it a go. And that’s, the attitude that we take to it.

[00:32:04] John Byrne: Indeed. So for all of you out there read Heidi’s article on our site, it’s called who gets in and why exclusive research.

Into Stanford GSB and I’ll tell you one conclusion I have about this is that, man, if you really want to get into Stanford, you need a Sherpa, and and Heidi would be a great Sherpa for you because the, just the profiles of these folks, where they’ve been, what they’ve done, what they’ve accomplished in their early lives is so remarkable that To compete against, in this pool for a spot in the class you need every possible advantage you can get.

And and having an expert guide you through this trip probably would be a really big advantage. So Heidi, thank you for sharing your insights with us and the research, the very cool research.

[00:33:01] Heidi Hillis: Thank you

[00:33:03] John Byrne: and for all of you out there. Good luck. And if you want to go to Stanford, you got to check out this report.

Okay. It will inspire you to up your game, even if you are from Harvard, Stanford, Wharton, or wherever McKinsey, Bain, BCG, Goldman, Google, you want to look at this report and you want to really think about. What it will really take to get in. I think it will inspire you, motivate you to really put your best foot forward.

Thanks for listening. This is John Byrne with Poets& Quants.

Maria

New around here? I’m an HBS graduate and a proud member (and former Board Member) of AIGAC. I considered opening a high-end boutique admissions consulting firm, but I wanted to make high-quality admissions advice accessible to all, so I “scaled myself” by creating ApplicantLab. ApplicantLab provides the SAME advice as high-end consultants at a much more affordable price. Read our rave reviews on GMATClub, and check out our free trial (no credit card required) today!