The 2022 Financial Times MBA Rankings
Maria |
February 23, 2022

The Financial Times MBA Ranking is one of the best that we have on the market. But, with its recent list not favoring the most highly ranked and selective business schools, the ranking seems to be shuffled and unexpected.

On this week’s episode of Business Casual hosted by Poets&Quants Maria (ApplicantLab Founder) John (Poets & Quants) and Caroline (Fortuna Admissions) discuss the metrics FT uses in ranking MBA programs, what that means for different programs, and weigh in with their opinions on the ultimate result. 

Key points of discussion include:

  • What makes last year’s Financial Times MBA ranking ‘weird’ 
  • Why M7 schools suffered a decline in the FT rankings
  • Should there be no MBA rankings? (their opinion might surprise you!)
  • Why considering the increase of weighted salary of alumni 3 years after they finish their MBA as one of the metrics in the FT MBA Ranking no different than pulling a rabbit out of the hat
  • Why ‘research’ as part of FT’s metrics is ‘silly’ 

Listen below to get the all the details!

 

Episode Transcript

[00:00:07.390] – John

Hello, everyone. This is John Byrne with Poets and Quants. We’re here again with Business Casual, our weekly podcast with my co host Maria Wich Villa and Caroline Diarte Edwards. Caroline, as you all know all know, is the former head of admissions at INSEAD and the co founder of Fortuna Admissions, the MBA admissions consulting firm that we all know. And Maria is the founder of Applicant Lab. So if you want a kind of do it yourself guided tour to help you along on your journey to business school, that is the place to go. We have a fascinating and provocative issue to discuss today. Adam Grant, the superstar Wharton Professor who I would say arguably is the most famous, perhaps the most influential business school professor of his generation. He’s written best selling books. His classes are all over subscribe. He has podcast that is very popular, and he has social media that has tremendous amounts of followers. Well, I was listening to his podcast recently of an interview that he did with Andrew Nuri, the recently retired former chairman and CEO of PepsiCo. And during that conversation, he kind of put out their bomb. He said that basically in all his years at Wharton, he’s been trying to convince Wharton to drop its two year MBA program.

 

[00:01:38.100] – John

That’s right. Eliminate the two year program and in its place put a one year program and a three year program now being naturally provocative. I put a headline on my commentary, and the headline was Adam Grant’s Dumbest idea ever. Maria, do you agree?

 

[00:01:56.760] – Maria

I agree that your headline was an excellent one for grabbing attention. I don’t agree that it’s a dumb idea. I actually think there is a lot of merit to at least rethinking what is the MBA and changing it and tailoring it based upon someone’s goals for the degree. I don’t necessarily know that it’s either one year or it’s three years. I think there’s room for a two year in there as well. But I think he makes some really good points. So my understanding, I think one of the biggest reasons he is advocating this is that a lot of people you start the internship recruitment process a couple of months, if even that right. If you want to go into consulting or banking, they advise you to start preparing for those interviews in August before you even get to campus. And so you start preparing for these interviews and you take the internship and you do the internship. And if you hate the job now, you’re stuck because you go into your second year having to now figure out what you want to do after graduation. You don’t have the experience that an employer would know.

 

[00:03:04.960] – Maria

You don’t even know what it is you want to do, perhaps. And so I think that is a very valid point. I also think it’s in part because business schools spend so much effort trying to convince candidates that you can make a career change here’s a featured post on our blog about this person who made this career. But the truth is that making very dramatic career changes is very difficult. And so if somebody really does want to go from, say, being a software engineer to work in private equity, they’re going to need more than one internship to do that. So I agree with the idea that I think business schools should try to come up with more than one internship. I think a lot of people have informally started doing this, though. I think many students have informally on their own started crafting their summers to have two internships. And regarding his point about people not knowing what they want to do, I think the solution to that would be to have a really in depth I don’t think you need a whole extra year from business school to do that. But I do think that there is merit to having, prior to enrollment, an intensive six week, four week deep dive into psychological testing, taking the Career Leader online tool, which I am a huge fan of.

 

[00:04:22.560] – Maria

Maybe you spend a week in an investment bank and you spend a week at a consulting, make a list of maybe four things you think you might want to do and try to narrow it down. I think a lot of his criticisms are completely merited. I don’t necessarily think that the only way to address them thoughtfully requires an extra year of school.

 

[00:04:44.690] – John

Yeah, I guess my argument here is an MBA is a costly investment in money and time, and if you want to increase the cost of the program by 50%, far more numbers of people are going to be coming out with debt. Many already come out with debt, and often it’s six figure debt. You’re making the three year MBA, at least if there was no two year option, a less accessible degree. And if the problem is the fact that recruiters count on students so early, why don’t we solve that problem? Why don’t schools just stand up and say, hey, you can’t come here for the whole first semester? Sorry, you just can’t do it. And with Zoom and everything else today, you don’t have to come. You might be able to have an open cocktail hour on Zoom, and you may not be able to press the flesh and get to know the students as well as you’d like, but they need to be focused on their studies and figuring out what their true intellectual and professional interests are before you get your hands on. So his main point, as you pointed out, was career switchers.

 

[00:06:05.900] – John

Say they wish they could have an extra year to explore their intellectual professional interests and have that second internship. But you’re right. Many companies today actually have Premba internships. There’s a lot of experience and learning in these programs that, while not effectively an internship, give people the kind of work experience to talk about in their interviews. And then there is traditional summer internship, which, Maria, as you point out, some people are actually carving up and doing two instead of one. Now, Caroline, what do you think?

 

[00:06:39.790] – Caroline

Yeah, I agree that you do see different people have different needs.

 

[00:06:44.240] 

Right.

 

[00:06:44.540] – Caroline

And definitely I see more and more candidates tailoring their experience, for example, by doing Premier internships. I’ve seen a lot of successful candidates getting into the top schools who have done, for example, two years at McKinsey, and then they’ve done something else for a year. Right. They’ve tried something else before they go to business school. And I think that makes them more appealing to the top schools because they’ve got that greater breadth and depth of experience and just make some more interesting candidates for the classroom. So I think that it’s very difficult to have a one size fits all approach.

 

[00:07:23.780] 

Right.

 

[00:07:24.030] – Caroline

When you’ve got such a global candidate pool, people coming in actually at different ages. So someone who’s coming in at a very early stage in their career, two years, maybe a little bit short. Right. Whereas someone who is in the late 20s or around 30, the idea of taking two years out of their career is already prohibitive. So people have different options already. And I think what he says is very flattering to schools like in theater who do have the one year program. I think that some US schools are a bit stuck with a two year program. The model is designed around that. It would be very difficult for them to change. As you said, some other schools in North America have shifted towards one year options, but it’s pretty limited in the US, and it led the way with a one year program in Europe, and a lot of the European schools followed suit. And that has proven a very powerful model. And I think it’s difficult for the top US schools that have quite a heavy machine designed around those two years to change that.

 

[00:08:34.710] – John

And, of course, the big appeal of the one year MBA, Incidentally, is much lower cost and shorter in duration, so you can get on with your career more quickly. A two year Warton MBA now cost about $231,000 in tuition, fees and room and board. If you added the third year would come to about $350,000 for an MBA. I will also say that Wharton is not among the most generous schools in granting scholarships. So those numbers are very scary to begin with. Now, a Wharton one year MBA, that would probably be a good idea, frankly, particularly for people who already have an undergraduate business degree. That’s how Kellogg justifies its twelve month accelerated MBA. And Kellogg has had that one for more than 50 years on the market. They started in 65, not long after INSEAD launched the first one, because the other part of this proposal is really interesting, killing the two year MBA. The tried and true two year MBA. The first MBA ever delivered in the marketplace is by Harvard. And right from the beginning it was two years. And the structure of that two year experience makes a lot of sense. In the first year, you focus on the business basics, the foundations and marketing strategy, finance, accounting.

 

[00:09:58.200] – John

And then in the second year, you bring all of those disciplines together in a more integrated fashion, as well as doing a deep dive in at that point, an area of interest that probably you should be ready to tackle, whether it’s operations, finance, whatever. And that model has been tried and true. It works very well. I don’t see why anyone would want to kill a two year program now. Maria, you went to Harvard for two years. Can you imagine being there for three?

 

[00:10:31.890] – Maria

I mean, I loved Harvard. I would have loved for three years. I think most people who go to business school would love to have more time there.

 

[00:10:40.070] – John

And I totally agree with that. That is almost universal. And it speaks to the incredible experience a good MBA program is.

 

[00:10:47.040] – Maria

Yeah. I mean, look, I don’t think the two year MBA should be killed. I think he’s sort of maybe overstepping, maybe he’s trying to grab headlines with that kind of dramatic statement. But again, I agree with a lot of the points he’s making. Right. I think if you really are interested in a breadth of business topics, I think the two year program is great for most people, but I don’t think it is necessary. And I also think it is not ideal for other people. Now, just to quickly address the additional cost, maybe what you do is it could be a three year program, but that doesn’t mean it’s three full academic years of learning. It could be you alternate every other semester during those final two years with an internship coursework. Internship coursework. So if you’re doing it that way and that’s not what he said. But I’m just using I’m like, here’s what I would do. I wouldn’t ask, but here’s what I think I would maybe alternate like internship semester. Internship semester. And so that way you could probably get three little internships by the time you graduate. And by the way, you’d be making more money.

 

[00:11:53.870] – Maria

I don’t think that a lot of people would pursue this three year option if, say, they wanted to go into nonprofit management. Right. That would be something where, first of all, you already know that’s what you want to do in your heart. And so it’s unlikely that you’re going to change your goals. And also you might try to I would hope that this hypothetical school that would do this would be really upfront with people and sit down with them and say, like, look, honestly, if you’re going to be in the lower rung of compensation, just think about whether or not you want to do this third year. But yeah, I would have luck. I’d still be in business school.

 

[00:12:30.230] – John

It’s true. I’ve rarely met an MBA who said, wow, I’m glad this thing is over. Almost everyone has such an incredible experience that they wish they could hang on for a little bit more. But of course, they’re not thinking of the money and everything, all the other consequences of that. I think, Caroline, when you finished your program because you were at NCI for ten months, did you feel like you would like to hang around for another year?

 

[00:12:58.450] – Caroline

Yeah, it definitely goes faster than you think. I think whether it’s one year or two year, I mean, I did one year because I started January. I finished in December and I did internship in the summer. So if you start in January, it’s a twelve month program. I didn’t see it, but it does go very fast. I can remember January 2004, I kind of felt like I jumped off a speeding train and was kind of shellshocked a little while it was all over because you’ve really missed that incredible group of people and that intense experience. And going back to normal life is a bit disappointing, quite frankly, even though, having said that, my first week of work was a training program at a beach hotel in Bali because I had joined the World Bank Group in Indonesia. So it wasn’t too rough. But I have to say I was really missing in the experience.

 

[00:13:50.030] – John

Yeah. And coincidentally, here we also published this past week our competent ranking of the best international programs. INSEAD, for the 6th time in a row, was number one. But what’s interesting about the list is the program length of the top ten programs along with the cost. And NCI is now about $104,000 for its program, comparatively, because of the two year span of the NBA in the US, top 25 MBA in the US is just under $200,000 in cost. Tuition on the least expensive end. Among the top ten is Warwick Business School twelve month program, $52,000. Oxford is at 75. Cambridge is at 70. London Business School is the highest price because they have a program that’s 15 to 21 months, and that’s a little over $111,000 IMD is at IESE in Barcelona, is about 107, considerably cheaper than US programs and great brands. So my question is for people who are not constrained by geography and could take their MBA anywhere, what is the case for a European MBA? Caroline, let’s start with you.

 

[00:15:29.490] – Maria

Well, first of all.

 

[00:15:30.280] – Caroline

I would say if you don’t see it, it’s not a European school. Right, because it’s a truly an international school. The Singapore campus is completely equal with the Font and Blow campus. In fact, some people study it never go to Europe. Right, because you can do the entire program in Singapore. It’s also the Abu Dhabi campus with the EMBA and some of the MBA’s go there as well. So it is truly a global program. Having said that, if you go to London Business school or a lot of the other European based schools, you will also have a very international cohort, a really global cohort. And so I think it just adds additional dimension to your learning, which you can’t get in a classroom of people who have all come from quite a similar country and culture. And it’s a very challenging environment to teach in. I’ve talked to professors who’ve taught both at INSEAD and at some of the top US schools. And INSEAD has the exchange with Water. And professors teach at both schools sometimes. And they talk about how the INSEAD  classroom is particularly tough for the faculty because you have people with such radically different perspectives on things.

 

[00:16:44.660] – Caroline

And it’s definitely an environment where there’s just a lot of different dynamics going on, and that makes it a remarkably rich learning environment as a student. So for anyone who’s looking to work across borders and really get a global springboard for your future career, I think it’s a great option to have and something people should seriously consider. Having said that, if you’re from the US and you’re thinking about basing yourself in the US for the rest of your career, I think you should go to top US school if you can, because your network is going to be mostly based in the US. If you go to a top US score, it’s important to think about where your network is going to be in the future. So the inside network is incredibly powerful if you’re moving around the world. My husband went to Stanford, I went to INSEAD. We’ve moved around to different countries. And honestly, he’s tapped in more to my network outside of the US than he’s tapped into Stanford network because Stanford is an incredible school, but it’s a very small program, and most people stay in the US, stay in the Bay Area.

 

[00:18:00.200] – Caroline

Right. So if you’re moving around internationally, schools like that don’t have the most powerful network. But if you want to stay in the US and this is your focus, I think the best option is going to a top US school. So it’s very important, I think, to consider where your network is based and where will be what geography is most relevant for you in the future.

 

[00:18:27.070] – John

Maria, you agree?

 

[00:18:29.290] – Maria

Yeah, absolutely. I will say that in favor of doing an international program. I think the world is only getting smaller. I realize that COVID has made international travel less common, but we are still increasingly working in general, anyone in business is increasingly working with people all over the world. And so I definitely think that there is something to be said. It’s one thing to read an article about, like, oh, I remember before I moved to Hong Kong, I was trying to find these articles. I’m like how to Do Business with People in China. Those articles taught me a few useful things, like, oh, you hold out your business card with two hands but there’s really no replacement for actually experiencing it and so I think that given the increasing globalization of pretty much every industry there is a lot of merit to getting that international experience and even the most global US school is not global by any measure against many of these schools.

 

[00:19:26.990] – John

I mean, at HEC Paris, for example, the latest incoming cohort, only 5% of that class is from France so the mix of cultures and backgrounds and geographies is really.

 

[00:19:42.990] – Caroline

Truly deep I would also add to that a lot of the US schools when they’re reporting the international population a lot of those people are dual passport holders, right? So they’re US plus something else and they’ve spent a lot of their life in the US or they’re green card holders and they are citizens of another country but they were in the US before they went to business school so their exposure may not be as truly international as it appears when you look at the class statistics right?

 

[00:20:19.220] – John

Exactly. You have no regrets having gone to INSEAD, I’m sure absolutely not. Maria has no regrets about going to Harvard, right?

 

[00:20:29.170] – Maria

No. I wish if INSEAD had been a two year program I might have gone there because I had such an international career prior and I loved being international and life has not led me to be international right now but as soon as my kid goes away to College, I am hoping to be international again so it was just more like the duration I was like, man, I don’t know, I need more time at school and I would have loved to jump between France and Singapore and Singapore and France oh, gosh, it must have been incredible.

 

[00:21:01.510] – John

Absolutely. Well, for all of you out there who have an interest in maybe doing a European or other kind of international degree, take a look at our ranking lots of information there for you to see. Maybe schools that you may be less familiar with that you should become more familiar with. And if you have a view on Adam Grant’s proposal to do away with the two year MBA and replace it with the one and the three, we’d love to hear from you too. Meantime, Maria, Caroline, thank you so much this is John Byrne with Poets and Quants you’ve been listening to Business Casual.

 

The Economist Dis on MBAs: Is the Degree Still Worth It?
The 2022 Financial Times MBA Rankings
Maria |
February 23, 2022

[00:00:00] John Byrne: Well hello everyone, this is John Byrne with Poets and Quants, welcome to Business Casual, our weekly podcast with my co-hosts Maria Wich-Vila and Caroline Diarte Edwards. Today we have a special guest, Heidi Hillis from Fortuna Admissions. She is based in Australia, is a senior expert coach for Fortuna, and has three degrees, all from Stanford, a BA in English literature, that’s my degree, an MA in Russian studies, and an MBA from the Graduate School of Business. And we have Heidi here to discuss some really fascinating research. Here’s what Fortuna did. They dug into the last Two class profiles of the Stanford Graduate School of Business.

That’s the class of ‘23 and the class of ‘24. They looked up all these folks on LinkedIn to identify a little bit more about their backgrounds, including their former employers and their places of undergraduate education to come up with an incredible analysis. Heidi, welcome.

[00:00:46] Heidi Hillis: Thank you. I’m glad to be here.

[00:00:48] John Byrne: Heidi, what is, what are the big takeaways from your deep dive discovery?

[00:00:54] Heidi Hillis: It’s hard to know even where to start. I think there’s a quite a few interesting kind of trends that we’ve seen that have taken place over the years. We were mentioning before the call that traditionally there hadn’t been, 10 years ago, if you’d looked, you wouldn’t have seen so many tech companies represented, but now there’s a big presence of tech companies who are feeding a lot of these MBA programs in Stanford in particular.

I think that the thing that was really interesting was, looking, not just at where the companies that were feeding the students, the applicants to Stanford. When they were working there, when they were applying, but actually the paths that they took prior to their current job.

So how many people were working, if you look at McKinsey, for example, or Bain and BCG, those are obviously companies that feed a lot of applicants to the program, but we found 20%, which seemed to be normal of, the class came from consulting, but if you actually look into the numbers in their background, You would see that actually 37 percent of these two classes had worked at McKinsey sometime prior, or actually in consulting, so it was, it’s The kind of the patterns that are behind, what you would normally see in terms of what Stanford tells us.

So you get a sense of the paths that people have taken. And so that’s something that was really interesting to see.

[00:02:16] John Byrne: Absolutely. And of course, this is this analysis goes so far beyond what any applicant would learn by simply looking at the class profile that the school up because, this level of detail is never available to people.

[00:02:33] Heidi Hillis: No, and yeah, for example, you could see that, Stanford will say that they have around, each year around 50 percent of applicants are international, which is a great statistic and gives you lots of hope if you are an international student. But when you dig into the numbers, you actually understand that.

75 percent of the people who get into Stanford actually went to a U. S. University. So even if you’re international, it does have does seem to have kind of an advantage of having been educated in the U. S. That seems to be something that they look for. However, I think. The concentration of universities in the U.

S. that are feeding to Stanford is something also that, if you’re looking at it, you might find a little bit dis, disconcerting. There’s a few programs that are really, obviously the top. Programs as you would expect places like Harvard, Stanford, Yale, the Ivies but if you look at the international universities very diverse from all over the world, really lots of people from different places, which is also really interesting.

[00:03:38] John Byrne: Yeah I tell you, one of the things that struck me in the data is how consistent it is. 10 years ago, we did the same exercise at Stanford and a bunch of other. Schools from Harvard and Dartmouth and Columbia and talk and a few others and back 10 years ago, we found that 25. 2 percent of the class of 2013 were from Ivy League colleges.

And the Ivy League 8 schools, not including Stanford. And if you included Stanford, it would have been 32. 6%. So now, let’s move forward to your data. And in 23, 30. 7 percent went to Ivy League schools, even above the 25. 2. And in 24, 27. 9 percent went to Ivy League schools. So it looks like Stanford has gotten even a little bit more elitist than it was.

Yeah,

[00:04:41] Heidi Hillis: It’s, it is it’s what the data says, right? Obviously, this is a sample. We have 80 percent of the two classes. So we don’t know where those other people went. And that might skew the data a little bit in another direction. But it is, if you look at there’s 15 schools, that include the Ivy’s and then you have UC Berkeley and obviously Stanford that really are contributing, 49 percent of the class of 23, 47. 3 percent of the class of 24. So that is a pretty heavy concentration and But, if you actually look into the data, you see a lot of people also, each of these is actually an individual story.

You see a lot of people who come from other schools as well. So it’s not like you have to give up hope if you come from a different school. I see a lot of individual stories that, from the whole range of U. S. schools that really are feeding into Stanford. So I think what the data doesn’t also tell you, unfortunately, is how many of these Of people from these backgrounds are actually applying.

So

[00:05:39] John Byrne: good point.

[00:05:40] Heidi Hillis: It’s it’s hard to know. And sometimes I think people this is. A path that a lot of people who go to these schools plan to take from the very beginning. So I would see, it would be interesting to know that I don’t know that we will ever find that out. But, um, that’s something to keep in mind as well.

[00:05:56] John Byrne: Yeah. And that’s a fair point. Because how reflective are these results of the applicant pool reflective of an elitist attitude probably a combination of if I had to guess, but, it is what it is, and these institutions obviously are great filters, so you come from McKinsey, Bain, BCG, and you go to Harvard or Stanford or Penn, and you pass through a fine filter, and it makes you less of a admissions risk than if you went to, frankly, the University of Kentucky and worked for a company that no one knows of.

That’s just the reality of elite MBA admissions, right?

[00:06:40] Heidi Hillis: Yeah. And so you will see that the people who are not going, you’ll see a lot of the people who you would, the profiles that you would expect, the Harvard undergrad that then goes to Goldman that then was working at a PE firm.

That’s a really typical profile that you’ll see. But you’ll also see some really, unique and interesting ones, which I think, Okay. Helps you understand that if you don’t have that path, you also have a real chance at these schools, and maybe even more of a chance, again, not knowing, how many of those Goldman P.

E. Harvard grads are applying. So I’m thinking of the guy that I saw who he went to UPenn undergrad, studied engineering, started out a kind of pretty typical path working in private equity, but then made a big pivot to work for go to Poland where he was working in a real estate investment firm and the head coach of the Polish lacrosse team.

So you have really interesting profiles like that, that you can see that. aren’t necessarily taking that typical path. And sometimes that really does help you stand out.

[00:07:42] John Byrne: True. Maria, what surprised you most about the data?

[00:07:48] Maria Wich-Vila: Wow. I think we already covered, the, one of the biggest ones was the number, the percentage of people who would had some sort of either their undergraduate or graduate education within the United States.

Intuitively, I had felt that was true. And sometimes when I try to, give some honest, tough love to applicants from certain countries, and they’ll say, oh, but Maria, I think you’re being a little too pessimistic. After all, X percent of the applicants at these schools are international, and Y percent are from a certain geography internationally.

I’ll say yes, but that doesn’t mean that they’re all Solely from that area. A lot of them are, do have significant international educational experiences. I think another, speaking of the international piece the percentage of people who had significant international work experience as well was something else that really jumped out at me.

Because it would signal to me that Stanford really does value this global perspective both within probably its domestic applicants and also its international applicants. So I thought that was also a really interesting piece of data that jumped out at me.

[00:08:52] John Byrne: Now remind me what percentage was that?

[00:08:56] Heidi Hillis: People who are international

[00:08:58] John Byrne: who have had international work experience.

[00:09:01] Heidi Hillis: I think it was 30%.

[00:09:02] Caroline Diarte Edwards: Yeah. Yeah. Yeah, it’s pretty

[00:09:04] John Byrne: impressive.

[00:09:04] Caroline Diarte Edwards: 30%, which I was thrilled to see. As well as coming from in Seattle and Europe. Obviously the international schools put a heavy emphasis on international experience and I hadn’t fully appreciated that. A school like Stanford would also.

really value that to the same extent. And it’s great to see that candidates are making the effort to get outside of the U. S. and get international experience because I think you gain so much from that exposure. And you bring more to the classroom if you’ve got that experience. I know that both Maria and Heidi.

I’ve worked outside of the home countries as well. Pre MBA and I think that you just have so much more to contribute to the whole experience. And it was great to see that 30%.

[00:09:50] John Byrne: What else struck you, Caroline?

[00:09:53] Caroline Diarte Edwards: We talked about the concentration of academic institutions, and I was also surprised about the concentration in employers.

So while there is a very long list of employers where the students have worked pre MBA when you dig into the career paths that they’ve taken there is some interesting concentration. Heidi had noted that the reports that There are 26 companies that account for nearly one third of the class in terms of where they were working right before Stanford.

But when you look at their whole career history, those same 26 companies represent over 60 percent of the class. So that is, yeah, that’s quite extraordinary that so many of the class have experience of working at quite a short list of companies.

[00:10:46] Heidi Hillis: I think that’s reflective of, if you really think about it, you have a lot of these companies.

You’re talking about the Goldmans and the Morgan Stanley and McKinsey that have really large programs that recruit out of undergrad that are really training grounds for. A lot of people that then on to do, work in industry or go on to work for in finance in particular, a lot of people starting out at some of these bulge bracket banks and then going into.

Private equity or smaller firms. So the diversity within finance in terms of where they were working prior to MBA is quite large compared to consulting because there just aren’t as many consulting firms, but a lot of people in financing, a lot of different firms, but they, a lot of them really do start out in these training programs, these analyst programs that are so big and popular.

[00:11:34] John Byrne: Yeah, true. And looking back, I did this exercise as well. The feeder companies to Stanford 10 years ago in the class of 2023, 22. 8 percent from McKinsey, Bain, BCG, and your data, 22. 5 percent work there. Incredible consistency over a 10 year period. When you look at the top six employers 10 years ago, they were McKinsey, BCG, Bain, Goldman, Morgan Stanley, and JP.

Morgan Chase. They accounted alone for 34 percent of all the students in the class of 20, 2013 at Stanford. In your data for 23 and 24 they account for 29. 8%, just a few percentage points less. So remarkable consistency. And I think you’re right, Heidi, this is a function of the fact that these firms bring in a lot of people who are analysts and actually expect them after 3 to 5 years to go to a top MBA school.

So there’s a good number of them in the applicant pool to choose from and let’s face it, they’re terrific candidates.

[00:12:46] Heidi Hillis: Yeah. I think another pool of really terrific candidates that you see, and I don’t know what the 2013 data was saying, but is the US military, which is really, I think, again, something that I felt having worked with lots of military candidates myself, understand that, Yeah, intuitively, I would have expected, but to see it in the data is actually really interesting.

You just see Stanford in particular, I think, is really looking for leadership potential, and it’s so hard to show that as an analyst, as a consultant, but as in the military, these people have such incredible leadership experience that it really helps them to stand out.

[00:13:23] John Byrne: Yeah. And let’s tell people what the data shows.

How many out of us military academies,

[00:13:28] Heidi Hillis: In all in total, we had, 20 over the two years. So that’s in the two classes that we found. So that’s, a pretty large number. And they come from all the different academies, right? So you’ll find them from different, not academies, in the army, navy and the marines.

So you’ll see that. And you also see quite a few, in the data we’ll, we see a lot from the Israeli military as well, but that’s actually a little bit difficult to because every Israeli does go into the military. So it’s they have that in their background. Any Israeli candidate would have Israeli military background as well, but again, that’s.

Place that people can really highlight their leadership. So you had eight people from who had been, who were Israeli and obviously had military experience where they were able to demonstrate significant impact and leadership prior to MBA.

[00:14:18] John Byrne: Yeah. In fact, 10 years ago, roughly 2%. of the class went to either West Point or the U.

S. Naval Academy. Good number of people actually from the military. Maria, any other observations?

[00:14:34] Maria Wich-Vila: Yeah, I was also surprised at the fact that within those top employers And when we look at the tech companies, it was Google and Facebook and Meta with a pretty large showing. Google was actually the fourth largest employer after the MBBs and, but then, I was expecting there to be an equal distribution amongst those famous large cap technology companies.

So I, I would have expected even representation amongst Google, Meta, Microsoft, Apple, Nvidia, Amazon, et cetera. And yet. Apple and Amazon only had one or two people each versus Google at 25. So I thought that was really fascinating and it makes me wonder if perhaps it’s a function of maybe Google and Meta might give their younger talent more opportunities to lead impactful projects, perhaps.

I’m just guessing here, but maybe Apple and Amazon perhaps are more hierarchical. And maybe don’t give their younger talent so many opportunities, but I was really surprised by that. I would have expected a much more even distribution amongst the those famous those famous tech companies.

[00:15:40] John Byrne: Yeah. You’re right. And I crunched the numbers on the percentages and Google took three and a half percent of the two classes and that’s better than Goldman, Morgan Stanley, JP Morgan Chase. Facebook had 2. 7 percent and Microsoft at 1. 5, and I was shocked at Amazon because, Amazon is widely known as the largest single recruiter of MBAs in the past five years.

At one point, they were recruiting a thousand MBAs a year, but in, in one sense, maybe Amazon quite doesn’t really have the prestige. For Stanford MBAs who might rather work elsewhere, I think that might be is, you look at the employment reports at a lot of the other schools and Amazon is number one at a number of schools and very low percentage of people from Amazon going to Stanford.

We don’t know, of course, how many. Leaving Stanford and going back to Amazon, but it can’t be that many.

[00:16:41] Heidi Hillis: I wonder if there’s something about just a proximity effect here. You have the plate, like the meta and Google just being so close to Stanford, maybe it just, attracts more people applying because they.

They’re almost on campus and maybe, just being Amazon all over the world and different places could be not attracting as many. I don’t know.

[00:17:03] John Byrne: Yeah, true. The other thing, the analysis shows, and this is what you also gather from the more public class profile is really the remarkable diversity of talent that a school like Stanford can attract year after year.

It is, it blows you away, really. The quality and the diversity of people despite the concentration of undergraduate degree holders or company employers, it’s it’s really mind boggling, isn’t it?

[00:17:33] Heidi Hillis: Yeah, they come from everywhere and really interesting paths and even the people I think that, have those kind of typical paths, you see a lot of diversity within them as well.

So I think, even if you’re coming from a Goldman or a McKinsey having lived in another country or gone to done a fellowship abroad or running a non profit on the side. These things are actually what helped them to stand out. But you do see some really interesting, I think, profiles, too, of people who’ve just done, you get a sense of what it would be like to be in the Stanford classroom.

People from really unique and different backgrounds. People who come from all different countries and lawyers, doctors people who have run, nonprofits in developing countries people running large programs for places like Heineken or Amazon too. But, it’s a real diversity of backgrounds.

[00:18:27] John Byrne: Now, Heidi, I wonder if one is an applicant. Is this discouraging to read and here’s why if I’m not from Harvard, Stanford, Penn, Columbia, Brown, Cornell, Dartmouth, and if I didn’t work for McKinsey, Bain, BCG, Goldman, Google am I at a disadvantage and should I even try? Some people look at the data and come away with that conclusion.

[00:18:52] Heidi Hillis: I think it’s a reality check for a lot of people. I think it’s just, it’s really, it just helps people understand, what it, the difficulty of this, why it’s so competitive, but I think that there is, again, behind the kind of the percentages, you do look at these individual profiles and I would get, I would actually take a lot of hope from it if I were looking, as an applicant, because especially if you are.

Maybe a little bit more of a big fish or small fish in a bigger pond or big fish in a smaller pond you go to Rice or you go to Purdue or, and you do really well, those are the people who, they’re definitely looking for that diversity of background as well as the international.

I think that’s really neat. think that, instead of looking at the data and saying, why not, why I shouldn’t even apply, it’s why not me look at these other profiles of people who have taken really unique paths that that do get in. So I think it is actually a Kind of a mix of both, it is a reality check for a lot of people, but it’s actually, there is so much diversity in the data as well.

I think also one thing that we haven’t really covered is about is just the prevalence of social impact in, that’s really taken hold of the class. I don’t, again, going back to your 2013 analysis, I’m not sure how easy it was to tell that, but a lot of you can see reflected in the both the types of organizations people are working for, but also their titles and the kinds of work that they’re doing that that there’s a huge 40 percent of the class of the two classes had some kind of social impact in their background.

Whether that’s, running their own nonprofit on the side or volunteering or. Running trans transformational kind of programs within companies that are, either in finance or consulting or in industry. That’s a big trend. I think that people can take heart from as well.

So if you’re working if you feel like you’re in an organization where you’re not getting the leadership that you. can use to highlight your potential for Stanford, that’s definitely a place you can go is working for in volunteer capacity for a non profit or on the board of a of some kind of foundation.

Those are the kinds of places that you can highlight your potential

[00:21:00] John Byrne: true. And I know we have a overrepresented part of every applicant pool at an elite business school are software engineers from India. And I wonder in your analysis, how many of them did you find from like the IITs?

[00:21:18] Heidi Hillis: That’s a good question. The IITs, it was again, it was one of these you have about 50 percent of classes internet, so 25 percent of the class. was educated outside of the US. The IITs are going to be up there. Let’s see from India, 2. 1 percent of the class came from India. So probably, I don’t know offhand exactly how many of those were IITs, but

[00:21:43] John Byrne: I’ve had a lot of them.

[00:21:45] Heidi Hillis: Yeah, probably a lot of them. Although I think, that’s the other thing is that people who come, to work with me from India, they feel like if they haven’t gone to IIT, then that’s going to be a disadvantage. But I think, you’ll find that there are, there’s representation of other universities as well.

Definitely.

[00:22:00] Caroline Diarte Edwards: Yeah, I was just looking at the list of undergrad institutions. And for example, you’ve got Osmania University from Hyderabad. So it is not, it’s not all IIT. Okay.

[00:22:12] John Byrne: Yeah, exactly. And Caroline, 1 of the things about the institutions that are really represented here and that I don’t really see unless I missed it.

I didn’t see a Cambridge or an Oxford. Two of the best five universities in the world. And I wonder if that’s just a function of fewer people in the applicant pool or what? What do you think that could be about?

[00:22:36] Caroline Diarte Edwards: I had a look through the uk Institutions and you have got cambridge in there.

I think I also noticed. Bristol university there are a few different universities. So i’m aston university, which is not it’s not on a par with Oxford or Cambridge. So I think that speaks to the point that Heidi made that you don’t have to have been to an elite school to get into Stanford.

Aston is a good solid university, nothing wrong with Aston, but it’s not it’s not one of the top UK universities. So there’s definitely some interesting variety in the educational backgrounds of the students going to Stanford. And

[00:23:16] John Byrne: then, yeah, it is if you’re a big fish in a small pond, like Afton, you’ll you could still stand out in the pool.

[00:23:26] Heidi Hillis: Absolutely. There’s a lot of really interesting background, you have look hard on blue and you have Miami University and some really smaller universities abroad. I think. Again, it’s really, if you look at that, it does give you hope because it’s really what you do afterwards and if you, obviously, if you come from one of these schools, you probably want to be in the top, 5 percent of the graduating class, you want to show that you have the GPA that can support an academic background that they feel comfortable that you’ll be able to compete academically, but, and maybe that’s what you’re Offset by the, the GMA or the scores, you don’t know, we don’t have those on here.

But, um, the path post university really becomes much more important in those cases. What you’ve done since then where you’ve, how you’ve risen from starting at a entry level position to, running a division or heading a country group or something like that.

[00:24:21] John Byrne: And as far as Cordon Bleu goes, every good business program needs a Cordon Bleu, for God’s sake, right?

You want to eat well at those NBA parties, don’t you?

[00:24:32] Heidi Hillis: Absolutely.

[00:24:35] John Byrne: Maria, I’m sure that was true at Harvard.

[00:24:38] Maria Wich-Vila: I wasn’t the one doing the cooking but I certainly, I was certainly a member of the wine and cuisine society where I happily participated in the eating and consuming a part of that.

But to, to the point that we were just recently talking about. regarding being a big fish in a small pond. Not only have I seen it personally with applicants that I’ve worked with who did not attend these elite universities, but even many years ago, I attended a, an admissions conference where Kirsten Moss, who was the former head of admissions at Stanford, she actually told stories about how they’ve accepted people who even attended community college.

But within the context of that community college, they had really moved mountains. And she said that one of the things that they look for is, Within the context and the opportunities that you’ve been given, how much impact have you had? So maybe you don’t have an opportunity to go to Yale or MIT or IIT for your undergraduate, but whatever opportunity you have been given, have you grabbed that opportunity and really made the most of it and really driven change?

So she specifically called out, I believe, I believe there were two students that year at the GSB who had both started their educations, their higher educations at community college. Anything is possible. It really is about finding the people who, wherever they go, they jump in and make an impact.

[00:25:55] Heidi Hillis: Yeah, I think that to that point, I think it can almost be a more difficult if you’ve gone to Harvard and then worked at one of these, gone on one of these paths because we know that there’s, that’s an overrepresented pool in the applicant pool to stand out among those to have had that, that pedigree sometimes can be a disadvantage, right?

If you haven’t done as much as you should have with that, or if you started at that high level to show that level of progress over the course of your career is actually a little bit more difficult. Okay. And coming from a community college and rising to, a country level manager in some places is actually puts you at a significant advantage, I would say.

[00:26:31] Maria Wich-Vila: Because it’s hard for those people, it’s hard for those people to stand out, but also I think some of them go on autopilot, right? I think some people are on this kind of achievement, elite achievement treadmill, where they’re not even really thinking about what do I want to do with my life?

They’re always reaching for whatever that next, what’s the best college to go to? It’s Harvard Princeton. Yeah. Okay. Now that I’m here, what’s the best employer to work for? It’s McKinsey, Bain, BCG and without actually perhaps stopping to think about what is my passion? What impact do I want to make in the world?

And so I feel sometimes those autopilot candidates, I feel a little bit bad for them because they’re doing everything quote unquote and yet sometimes when you speak with them, that passion just isn’t there. And I do think that may ultimately harm them in the very, very elite business school.

Admissions because business schools want people who are passionate because at the end of the day, in order to do hard things, you’re going to need passion at some point to get you through those low periods. And so I think that’s something business schools look for. And I do think that sometimes these.

These kind of autopilot candidates might sometimes be at a disadvantage.

[00:27:29] Heidi Hillis: Yeah, I think that, to that point look in the data, when you look at it, you see so many people who’ve gone to McKinsey, Bain, Weasley, or Goldman, but then there’s a, you see a lot of success for people who’ve actually pivoted.

So those pivots that are post The second or third job really do show you that, if you’re if you get a candidate who’s coming from, still at McKinsey, okay, that’s fine. They have to be the top 5 percent of McKinsey, like they have to be going to get so many McKinsey applicants that the only the, you can look at the data in a couple ways.

One is, oh, my God, they took 12 people from McKinsey and the others. Oh, my God, they only took 12 people from McKinsey, right? That’s So if you want to be one of those 12, you have to be the top 12 in the world, right? Whereas if you’ve gone to McKinsey and then done an externship at a health care startup and then moved on to be a product manager at for health at Google, that kind of a path is definitely showing a little bit more, maybe risk taking, maybe ability to follow your passions.

So I think that. When I see candidates who come to me, for example, and they’re like, not thinking about applying now, but maybe in a year or two, I say, look for an externship, maybe think about pivoting out of one of these places and looking for some operational experience.

And because you see in the data that works.

[00:28:42] Maria Wich-Vila: And they’re doing themselves a service not only in terms of enhancing their admissions chances, but even just in terms of determining, what do I want to do with my career? If I do eventually want to go into industry, what functional role do I want to have?

What industry do I want to work in? So it’s, it actually benefits them in the long term to do that as well, even if they don’t go to business school. I think those secondments and externships and second job, post consulting jobs are extremely valuable. Totally agree with you.

[00:29:06] Caroline Diarte Edwards: And I’m sure they also bring more to the classroom as well.

I would think that’s also why Stanford is selecting some of those candidates, because not only have they worked at McKinsey, but they’ve also led a non profit in Africa or worked in private equity or whatever it is. So they have much more breadth that they can bring to the classroom. And I think that It’s seen as a very valuable contribution

[00:29:29] John Byrne: in Heidi.

Did you see that? The majority of the candidates to examined actually did work in more than one place, right?

[00:29:37] Heidi Hillis: Yes, most of them did. There were very few that, you see working at one place. And I would say that those are people that would have really risen through the ranks.

Someone who’s worked at Walmart and become, started in, I don’t know, in one state, but then to become a regional manager and things like that really are going to onto a global role. The people who have stayed at one place really have shown significant career progression within that.

And then the other people I think you do see a lot of movement. The big. The most typical would be from investment banking to private equity and then you do find in finance, there’s a little bit less kind of movement into other industries. You see a lot of people staying within finance, but within finance.

Yeah. Yeah. The other industries, especially consulting or other, tech, people are really moving into other places and it’s becoming, it is a little bit difficult. We have these categories that we’ve talked about, for example, healthcare, but it’s hard to categorize some of these companies.

Are they healthcare? Are they tech? There’s a lot of overlap. And so everything’s a little bit of tech in something nowadays. So whether it’s finance and fintech or education and ed tech or health care and health tech, these are all merging and combining. It’s hard to categorize them.

[00:30:53] John Byrne: So looking at the data here I wonder if you’ve seen your old classmates in the sense that these new people are very much like the people you went to school with at Stanford. I

[00:31:05] Heidi Hillis: put this out and it’s really interesting to a lot of my classmates downloaded the report and read it. And a lot of them came back and said, oh, boy, I would never get in now.

It’s these people are super impressive. I think that you see a lot of. It’s just become more and more competitive. And I think that with more information and more people every year applying, it is becoming really difficult. I think that you do see a lot of, I am encouraged by the diversity part of it that you see still Stanford.

I feel like they do take risks on some really interesting profiles and candidates that maybe some other schools are less likely to do. And so that’s what does give me. A lot of hope when I get some kind of really nontraditional candidate who wants to, their dream school is Stanford. I feel like, I say all the time, there’s a 6 percent chance.

You’re going to get in, but there’s 100 percent chance. You won’t get in if you don’t apply. So you’ve got to, you got to give it a go. And that’s, the attitude that we take to it.

[00:32:04] John Byrne: Indeed. So for all of you out there read Heidi’s article on our site, it’s called who gets in and why exclusive research.

Into Stanford GSB and I’ll tell you one conclusion I have about this is that, man, if you really want to get into Stanford, you need a Sherpa, and and Heidi would be a great Sherpa for you because the, just the profiles of these folks, where they’ve been, what they’ve done, what they’ve accomplished in their early lives is so remarkable that To compete against, in this pool for a spot in the class you need every possible advantage you can get.

And and having an expert guide you through this trip probably would be a really big advantage. So Heidi, thank you for sharing your insights with us and the research, the very cool research.

[00:33:01] Heidi Hillis: Thank you

[00:33:03] John Byrne: and for all of you out there. Good luck. And if you want to go to Stanford, you got to check out this report.

Okay. It will inspire you to up your game, even if you are from Harvard, Stanford, Wharton, or wherever McKinsey, Bain, BCG, Goldman, Google, you want to look at this report and you want to really think about. What it will really take to get in. I think it will inspire you, motivate you to really put your best foot forward.

Thanks for listening. This is John Byrne with Poets& Quants.

Maria

New around here? I’m an HBS graduate and a proud member (and former Board Member) of AIGAC. I considered opening a high-end boutique admissions consulting firm, but I wanted to make high-quality admissions advice accessible to all, so I “scaled myself” by creating ApplicantLab. ApplicantLab provides the SAME advice as high-end consultants at a much more affordable price. Read our rave reviews on GMATClub, and check out our free trial (no credit card required) today!