In the latest episode of “Business Casual,” John Byrne, Maria Wich-Vila, and Caroline Diarte Edwards unravel the nuances of the Master’s in Management (MiM) programs, spurred by the recent Financial Times ranking. This degree, gaining traction in the U.S., is prevalent in Europe and acts as a bridge for non-business undergraduates eager to enter the professional world. John highlights how MiM programs equip students with the critical business skills that companies demand from the outset, eliminating the lengthy training periods that were once commonplace.
Caroline explains the European trend, where shorter undergraduate degrees lead to an earlier entry into the job market. The introduction of the Bologna Process harmonized this system, making MiM a preferred choice for students who feel unprepared to dive into careers right after a mere three years of undergraduate study. The MiM provides these young graduates with essential skills and a valuable alumni network, making them job-ready in fields like consulting, marketing, and finance.
Maria discusses when it might be wise to choose a MiM over an MBA, particularly for those with minimal work experience or no prior business education. These specialized master’s programs serve as an effective springboard into the workforce, providing a solid foundation in business principles for younger graduates. For MBA aspirants lacking experience, a MiM can be an ideal preparatory step, ensuring they hit the ground running in their professional endeavors.
Episode Transcript
Note: This transcript was generated by AI and may contain minor inaccuracies.
[00:00:06] – John
Well, hello, everyone. This is John Byrne with Poets & Quants. Welcome to business Casual, our weekly podcast with my co-host, Caroline Diarte Edwards and Maria Wykvilla. We are going to talk about the Master’s in Management. It is the predominant graduate degree in business in Europe. It is getting increasingly increasingly popular in the US as more schools begin to offer it. And generally, I think of this degree as a job-ready degree for undergrads who know very little to nothing about business. But want a job, a decent job. And businesses today want you to be job ready from day one. They want you to contribute immediately. They don’t want to spend a year training you. And a lot of those training programs programs began to go on the wayside way back in the 1980s when many companies de-layered and removed lots of middle managers. So what the MIM degree essentially does is prepare you for the work world. If you’re an English major like me or a political science major, and you have no idea what a balance sheet is, and you have no idea about the basics of accounting or finance or marketing, a MIM will get you there.
[00:01:31] – John
It’s really the basics. We’re going to talk about this in part because the Financial Times just came out with their ranking of the best MIM degrees. I will tell you it’s a ranking that is not all that great. Here’s why. The US schools pretty much refuse to cooperate with it. You have great US schools with MIM programs, including Chicago Booth, Northwestern Kellogg, MIT Sloan, Duke, and many others. None of them are in this ranking. If, in fact, they did compete, they probably would dominate the top of the list. Nonetheless, if you are looking for a MIM in Europe or Asia, this list could be very helpful to you. I want to first talk about the degree itself and what makes it valuable. Caroline, in Europe, it is so popular, and I guess part of the reason is because the undergraduate experience tends to be only three years. Which means that a graduate is 21 and probably not really wanting to go into the work world right then, right?
[00:02:39] – Caroline
Yes, that’s right. So in Europe, there was the Belong your agreement, which was signed over 20 years ago but came into effect about 15 years ago, and that harmonized degree programs across the European Union. And it’s basically a three year system. So in some countries, they still have four year programs, but many countries now have three year programs, which is much shorter than degrees had been previously. So in the past, for example, in Germany, it would be quite common to have five to six year undergraduate programs. So essentially, students are coming out into the job market much earlier than they had been previously. And so I think that supercharge the masters market because students didn’t necessarily feel prepared to enter the job market, and employers were not necessarily set up to hire candidates who are 21 years old and still pretty green without a lot of business skills. And as you say, I think recruiters have also moved away from providing so much training. I remember the days when I started work as a management consultant in London, I had studied French and German. Most of my degree was about literature and art and film, and I’d never looked at a spreadsheet in my life.
[00:04:06] – Caroline
So they had to put me through a lot of training before I was any use to any clients. And so that’s definitely changed. And so The Masters in Management is a fantastic training ground for candidates who have studied something that is not necessarily business-related, but they want to go and get a job in a lot of different roles in business that they could go into, whether it’s consulting or marketing or finance. It’s a wonderful springboard, and of course, gives them access to a very useful alumni network as well.
[00:04:38] – John
True. Maria, is there ever a time when one should consider either a MIM or an MBA? Is it when you have very little work experience, perhaps?
[00:04:49] – Maria
Yeah, I find myself sometimes recommending the MIM or a similar master’s in some safe master’s of finance. For candidates who are very young, they are raring to go. They might be one year out of college, and they come to me and they’re like, I’m ready to apply for my MBA. I’m like, But you’re really not, probably. Chances are that you probably need some more work experience before you will get the most out of the program and before you will be appealing to those post-MBA employers. I will sometimes recommend one of these specialized masters for people who are on the younger side and/or for people who are simultaneously also have not studied business before and who need, as Caroline was saying, that introduction to, well, what even are these business principles? What are these concepts? So that way they can hit the ground running at these employers without needing as much training.
[00:05:42] – John
Right, exactly. Then, of course, they’re shorter. Usually, a MIM is a one-year program, not a two-year program. Although, as we know, many of the European MBAs are one year. The fact that you can do in Europe four years and have both your undergraduate degree your master’s degree is a good thing. Then there are some accelerated MBA programs in the US in particular, that will take a MIM and basically reduce the time it takes to get an MBA by a year, which is awfully helpful as well, because after all, many of the basics that are taught in a MIM are in the core curriculum of an MBA program. Now, the FT ranking. Let’s just talk a little bit about that. The number one MIM, according to the Financial Times, is at the University of St. Gallen in Switzerland. Now, this has been true for many years. In fact, in the past 15 years, from 2011 until this year, St. Gallen’s tiny admin program has claimed first place on the FT ranking 14 out of 15 times. The only exception was when HEC Paris broke that spell a couple of years ago, and St. Gallen slept to two.
[00:07:04] – John
When you look at the actual underlying metrics, what you find is that while St. Gallen performs well, it has some inherent advantages. One is how small it is. The number of students in the program is really very, very few. We’re talking about a number of, let’s see, the actual current enrollment at St. Gallen is only 54 students. Then if you look at a program like, well, HEC Paris, it’s almost 10 times that as St. Gallen, 578 students. Just to put that in the perspective, if you are delivering a program for only 54 students, you can control that group very well and really pay a lot of attention to them. If you are educating nearly 600 students, that’s less true. I think that that is an inherent advantage that St. Callum has. It also is a disadvantage because it means that the alumni network of the program is far smaller than the alumni networks of many others. Then there’s some interesting things about this ranking that annoying me, to be honest. One is the FTS Alums to give their overall satisfaction rating for each of the programs, but doesn’t use that in the methodology to compute the ranking, even though I would have to argue that how an alum, looking back on a program, decides whether or not they’re satisfied with it is probably a really important piece of information that you can have.
[00:08:48] – John
Now, I understand that when you survey alums, there’s a bit of cheerleading. No one wants to be really nasty about their alma mater. But nonetheless, I I think that’s a really interesting data point. Interestingly enough, St. Gallen is nowhere near the top on overall student satisfaction. I don’t know how familiar you are with this ranking, Caroline, but what’s your take on it? If you We looked at the top school of St. Gallen, HEC Paris. Nci is number three. London Business School is in the top 10. There are a bunch of Asian schools in here. But what you see are schools that, let’s say in MBA field, very few people would want to go to. Sure, they’d go to HEC Paris, NCI London. But the rest of the top 10, frankly, you would definitely want to go to another school. Am I right?
[00:09:45] – Caroline
Yeah, sure. I’m not sure that I would advise a candidate to make a choice on which program to attend based on this ranking. But nevertheless, I think it’s an interesting data collection exercise. I think it’s useful for candidates to have those various data points and to be able to dig through them and see what is important to them. And it can bring to the surface some programs that they might not have been aware of. I think it’s useful for someone who’s researching programs. But for example, if someone were admitted to St. Gallen, as you say, and INSEAD, I’m not sure I’d advise them to choose St. Gallen because that’s number one at the top of this range versus the other schools.
[00:10:28] – John
Indeed. Employment rates are pretty impressive in general at the better programs. I mean, there are a number of programs that have 100% employment rate three months after graduation. St. Gallen is 98%, HEC Paris, 99, NCI 92. They’re pretty impressive, generally. There are some red flags in the data, and that’s helpful, too, because I have to tell you that because the main purpose of this degree is to allow someone to get a job, and a decent job, if you have a low employment rate three months after graduation out of a MIM, I’d say that’s a real red flag, and I would stay away from that program because obviously, the school isn’t devoting enough resources to career management, career development, and just leveraging an alumni network effectively. Maria, any other interesting insights you gained from some of the data in this, in this ranking?
[00:11:30] – Maria
I thought it was really interesting how many programs from China were on the list. These are probably, I would assume, much younger programs. I think it’s really interesting that I believe that some of these Chinese universities are also trying to compete more in the MBA space, but I think that they might be wisely saying, Well, let’s get people when they’re younger and invest in them through these specialized masters when they’re younger and then put them out into the workforce, perhaps at a younger stage. I thought that was really interesting I have no doubt that INSEAD will probably be number one. It’s only a matter of time. I believe that their program is only about five years old. I do not expect them to stay at number three for long. I think the value of this ranking, as is frequently the case with the FT rankings in general, is that it does draw your attention to some schools that you might not have heard of. Maybe when you are younger in your career, that brand name doesn’t matter quite as much. So one of the schools, for example, on the list in the top 10 is from Portugal.
[00:12:33] – Maria
I believe there’s another one, yeah, from Sweden. And so if you’re a younger person living in those markets wanting to start your business career, maybe it’s a great chance for you to get your foot in the door earlier in your career, and then you can perhaps aim for a more globally recognized name for that MBA later on. So I think that this degree is a much more a functional degree, maybe more of a pragmatic tool that you use to start your career in business. Maybe that’s also why that eliteness level is not as important to this specific ranking as it might be for the MBA programs.
[00:13:14] – John
Yeah, I like that word pragmatic because I really do think these are business basics programs that give you a taste of the lingo in business and some of the real nitty-gritty ABCs that would help you in a business environment. Frankly, if you can go to a London business school or an NCI or at, you see Paris or Chicago Booth, Kellogg, MIT, Duke, Michigan, Ross, and get one of these degrees and also get a little glitter on your resume, I would say, do it. The admission standards for MIM programs are usually never as tough as they are for the MBA programs. That’s particularly true in the US, incidentally, because the MIM degree in the US is a relatively new degree. I think the market in the US actually has to be better educated about the value of a MIM, where in Europe, it’s well accepted. It is, as I said before, the predominant graduate degree in business. Everyone knows what it is, so it’s a different market. I would say it’s a better market for a MIM in Europe than it is in the US, although that’s rapidly changing as more US business schools start these programs.
[00:14:33] – John
Let’s face it, any school that has an MBA can easily do a MIM because in part, most of the core curriculum in an MBA program would be in a MIM. It’s an easy degree to start if you’re a business school looking for extra revenue, incidentally. That’s why I think many of the US schools are jumping on this bandwagon. In addition to the fact that there are a lot of many of these majors out there who are having more trouble finding jobs and connecting because they know nothing about business. Employers just demand that you come to work and you can contribute, if not from day one, very quickly. Those days where, really, there’d be rotation programs, they’d spend a lot of time investing in you, training you, are by and large over. And this is where the MIM has come into play. I think that is what is making it more popular in the US, even though it’s still a relatively new degree here. So check out the FT. Our story is Financial Times, MIM ranking. St. Gallen, captures his 14th number one ranking. We’ll give you the low down of this ranking and tell you why we discount certain parts of it that you should, too, probably.
[00:15:59] – John
I’m going to go back to Caroline’s advice. Don’t be picking them in based on the financial times list. If you can get into NCI at HSA Paris or London Business School, I’d go to any of them over any of the other schools in this top 10 list. If you are in the US, this list is worthless to you. There are only two US schools in here, University of South Carolina and Holt International Business School. I would just say that Holt has campuses all over the world, but there are a lot of better schools that you could go to for a MIM. So there you have it. Check it out. This is John Burnet, Poets & Quants. Thanks for listening.
